We would be lost without Internet Search Engines. Without them, there would be no practical way to locate all the information out there on the World Wide Web.
There are hundreds of search engines available, but Google is the Big Kahuna. Google says we did 1.2 trillion searches in 2012. (I know Washington tosses “trillion” around like a worn sock but a trillion is a huge number.) And, there billions (in the neighborhood of 9 – 10 billion) web pages too see.
Google posted an interesting video about all those searches.
Getting your web pages to be found among all the rest may seem like a overwhelming task. In fact this problem has been the foundation of whole new industry called SEO; or Search Engine Optimization. They will gladly take many of your dollars in return for the promise to try to improve your web site search engine ranking. We’re talking big money here, not chump change. My research wasn’t extensive but SEO will cost in the range of $75 to $200 per hour. Most SEO business is done per project and has a wide range of $1,700 to $5,000. And this is the part that gets me; they don’t guarantee a damned thing!
Google says that they keep the algorithm as to how they rank Internet pages top secret. Allegedly, no single individual knows or has access the whole thing. But people, smart people, smart people with a lot of money and power pay large sums of money to an SEO who MIGHT be able to help.
Between that stupidity and the popularity of Honey Boo Boo, it’s no wonder Obama got re-elected.
It’s all actually pretty straight forward. A little background and common sense applied to web pages and blogs, and your site will soar to the top of the search lists! That probably sounds pretty arrogant, but I have lot’s of web pages ranking very well for their planned search terms. And I didn’t pay any one a dime to do it. Okay, wait, that’s not true. I’ve spent hundreds for software programs, books and some of those page long advertisements that suck you in to the deal of a life time. Yeah, I did all that to learn that what Google and the other search engines will tell you for free actually works.
So, in the coming weeks I will post additional articles to follow up on this one. We’ll cover topics like;
- Keywords and Keyword Phrases
- How to determine your keywords
- Spiders and Web Robots
- Your Robots Text File
- What Google is looking for
- Meta Tags
- What is page indexing
- What you should know about hyperlinks
- Free tools to help you analyze your site
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Your comments, questions and ideas are always welcome – see the comment section below? That’s where you do it! Anybody can leave a comment. They’re all moderated to prevent spamming, but if you play nice, yours will be posted.
I will make the same promise to you that the SEO company makes and it won’t cost you a dime. If you do what I suggest, your pages might end up ranking higher. No, actually I can be stronger than that. Your pages WILL rank higher and I’d be surprised if they don’t show up in the top ten listings. In fact if they don’t, I’ll double your money back! Get an SEO company to make that promise!